In 2004, The U.S. Market for Babycare Supplies Report indicated there were 2.5 million expectant mother-households, and another 5 million households with children under the age of 2. Feeding accessories revenue reached $500 million, with the entire babycare supplies category predicted to grow to $6.6 billion by 2010. However, it wasn’t statistics that compelled Anissa Peoples, professional organizer, and Jill Shank, mother of three, to join forces and create Mostly Organized Moms, Inc. It was the need for an innovative line of products to provide practical solutions for problems shared by today’s busy parents and active homes. Baby Buffet™ is just one of their many products which supports their belief that Moms deserve to live a life without chaos … and without the pressure of perfection.
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